Daniel McCarthy

In the News

  1. 2023 Best 40-Under-40 MBA Professors, Poets&Quants, June 2023

  2. From hot yoga to coffee and bars: Inside Vita Coco’s push to make its coconut water a household staple, Food Dive, May 2023

  3. Customer Value, Disclosable Metrics, and Data to Guide Change, The CX Iconoclast Podcast, May 2023

  4. BAI Roundtable Facilitates Networking, Exposes Marketing Analytics Students to Emerging Trends, NCSU Poole College of Management, May 2023

  5. How ThriftBooks uses loyalty and tech to fend off competition, Modern Retail, May 2023

  6. Chobani taking cautious approach to entering new categories as it prioritizes innovating existing core, Food Dive, April 2023

  7. How dental clinics became Boka’s fastest growing sales channel, Modern Retail, April 2023

  8. Unlocking the Power of Customer Lifetime Value, The Unofficial Shopify Podcast, April 2023

  9. Eva Ascarza Receives 2023 Weitz-Winer-O'Dell Award for "Retention Futility", American Marketing Association, April 2023

  10. Social Media Platforms Are Asking Users For Money. They Probably Don't Mean You., Wall Street Journal, March 2023

  11. Dot Com Bomb: The Sequel?, Remarkable Retail Podcast, March 2023

  12. DTC Briefing: What startups can learn from wholesale-reliant brands’ attempts to go DTC, Modern Retail, February 2023

  13. Consumidores en EE.UU. gastan $219 dólares al mes en suscripciones y no lo saben (US consumers spend $219 a month on subscriptions and don't know it), La Opinión, February 2023

  14. How Athena Club maintains a 93% customer retention rate, Modern Retail, February 2023

  15. Subscription fatigue: More companies are charging monthly fees. How much can consumers take?, USA Today, February 2023

  16. Industry and academia: evaluating the pros and cons during and after your PhD, European Quant Marketing Workshop, January 2023

  17. Vita Coco’s reinvention: How reassessing its customer base is paying off, Food Dive, January 2023

  18. Why meal kit darlings are struggling to maintain momentum, Modern Retail, January 2023

  19. Top Retail Influencers 2023, RETHINK Retail, January 2023

  20. COVID’s Long-Term Impact Almost Zero for Most Non-Subscription Retailers, Earnest Analytics Earnest Talks, January 2023

  21. Estimating the Long-Term Impact of Major Events: Evidence from COVID-19, Earnest Analytics Data Bites, January 2023

  22. DTC Briefing: In 2022, valuations from brands like Warpy Parker and Allbirds plummeted, Modern Retail, January 2023

  23. Instacart, Klarna lead thin IPO market heading into the New Year, Retail Brew, January 2023

  24. Why the cookie-cutter store model will fall out of favor in 2023, Modern Retail, December 2022

  25. Economic effects of pandemic receding, NPR/WABE's All Things Considered, December 2022

  26. Your Wallet Is Being Drained by Subscriptions. Wall Street Thanks You., Wall Street Journal, December 2022

  27. Theta Director & Co-Founder on How to Apply the CBCV Framework, Products That Count, December 2022

  28. Episode 27: Looking Ahead At Customer Lifetime Value, Spamming Zero, December 2022

  29. Once a ‘sleepy category,’ the pretzel grabs its fill of the $106B snacking space, Food Dive, November 2022

  30. Why pet brands are chasing customer loyalty to stay recession-proof, Modern Retail, November 2022

  31. “Why Are Companies Struggling So Much These Days?“ with Prof. Daniel McCarthy and Valentin Radu, Omniconvert, November 2022

  32. Georgians try to cash in on Powerball's 3rd-largest prize in US history, Fox5 Atlanta, November 2022

  33. Who (If Anyone) Makes Money Off Food Delivery Apps, Like Uber Eats?, Asean Story, October 2022

  34. Baker Retailing Center: Breeding Innovation and Leadership, WWD, October 2022

  35. Understanding customer-based corporate valuation with Daniel McCarthy Podcast, Cherry Flava, October 2022

  36. Who's paying attention to your unit economics?, Cherry Flava, October 2022

  37. How PE Firms Value eCommerce Businesses webinar, The Fortia Group, October 2022

  38. Why Gopuff and Instacart are breaking into health care, Modern Retail, October 2022

  39. How investment firms use customer behavior predictions to set valuations on the companies they acquire, It's Your Churn!, ChurnFM, September 2022

  40. How Eddie Bauer plans to grow its rental and resale programs, Modern Retail, September 2022

  41. Alternative Data 101 for Students and Professors, Teten, September 2022

  42. MoviePass, the sequel: What to know about the return of the movie ticket subscription service, USA Today, August 2022

  43. 2021 Shared Micromobility State of the Industry Report, NABSA, August 2022

  44. First-Party Data: Targetting Audiences in a Cookieless World, Shopify, July 2022

  45. A professor spends a whole semester teaching business students about customer lifetime value, the trendy metric investors are obsessed with. And he thinks many businesses still get the math wrong, Business Insider, July 2022

  46. E-scooters boost local economies, Earnest Research, July 2022

  47. Making Micromobility Make Cents Webinar, International Downtown Association, July 2022

  48. Why Some Artisanal Candies Are More Expensive Post-COVID, Mashed, July 2022

  49. Small candy makers forced to rethink their business strategies, Food Dive, July 2022

  50. The Price of Not Buying Twitter, Bloomberg, July 2022

  51. It took 18 years and a pandemic sales bump for Wayfair to post a profit. Analysts wonder if the company can do it again, Business Insider, July 2022

  52. DTC darling Allbirds is now trading under $5 as investors demand profits over buzz. Analysts say to have any chance to compete with Nike and Adidas, it'll have to expand beyond those 'iconic' fuzzy sneakers, Business Insider, June 2022

  53. How supplements brand Rae Wellness is charting out its brick-and-mortar strategy, Modern Retail, June 2022

  54. Nobody wants to pay for ultra-fast food delivery, Quartz, June 2022

  55. IPO Disclosures Are Ripe for Reform, MIT Sloan Management Review, June 2022

  56. DTC Briefing: Brands like Glossier and Thinx are bringing on new leadership amid retail expansion, Modern Retail, May 2022

  57. Netflix Nosedive Scripts 3 Revenue Questions C-Suites Must Ask, Forbes.com, May 2022

  58. Consumers detail problems with Planet Fitness cancellation policies, Consumer Affairs, May 2022

  59. Online Series: Enhancing Valuation Analysis Through Customer-Based Corporate Valuation, CFA Society Atlanta, May 2022

  60. Lost and found: Brands neglected by large CPGs thrive under new ownership, Food Dive, May 2022

  61. DTC workwear brand Brunt hires an Under Armour veteran as its new president, Modern Retail, April 2022

  62. Online Brands Try a Traditional Marketing Strategy: Physical Stores, New York Times, March 2022

  63. Startup Spotlight: Wharton professor uses metrics to determine company valuations, PHL Inno, March 2022

  64. EPISODE 050, Spark Plug Podcast, February 2022

  65. Inside Peloton’s epic run of bungled calls and bad luck, Financial Times, February 2022

  66. Peloton's rabid fans, celebrity trainers key to future, Reuters, February 2022

  67. Opinion: Peloton isn’t out of the woods yet, even with a new CEO — here’s what to watch, Dow Jones Marketwatch, February 2022

  68. Peloton founder John Foley calls recent events 'humbling,' as cycle maker looks to redefine itself, CNBC, February 2022

  69. Episode 57: Marketing and Business Valuation with Dan McCarthy, Co-Founder of Theta, Subscriptions: Scaled, February 2022

  70. DTC Briefing: Peloton’s troubles foreshadow demand challenges startups will face in 2022, Modern Retail, February 2022

  71. Why corporate pandemic winners like Peloton, Netflix, and DoorDash are suddenly stumbling, Fast Company, January 2022

  72. Top Retail Influencers of 2022, RETHINK Retail, sponsored by Microsoft, January 2022

  73. How micromobility can spur on spending in our cities, Zag Daily, January 2022

  74. IPO disclosure is a mess — here’s a simple way to fix it, MarketWatch, January 2022

  75. In a big year for retailers going public, here are a few companies that stood out, Retail Brew, December 2021

  76. Bird Says Riders Spent $1.1M Here This Year, Memphis Flyer, December 2021

  77. Latest Estimates Indicate Bird Shared Micro-Electric Vehicles Pump $100M into Cities Worldwide and Save 1.1M Gallons of Gasoline in 2021, Morningstar, December 2021

  78. Who (If Anyone) Makes Money Off Food Delivery Apps, Like Uber Eats?, HowStuffWorks.com, December 2021

  79. Marketing expert: subscription gifts popular this year, The Champion, December 2021

  80. Bird riders saved 1.1 million gallons of gasoline in 2021, Zag Daily, December 2021

  81. With Staggering growth behind it, Target's Shipt delivery business faces a now-what moment, Star Tribune, November 2021

  82. Stocks Sink On New COVID Variant; Dow Loses 905 Points, Newsy, November 2021

  83. What should you be aware of if you’re planning to ship or receive gifts this holiday season?, WSB TV, November 2021

  84. Have the wheels come off Peloton?, Yahoo!News, November 2021

  85. Avoid holiday shortages by hitting Black Friday sales and buying lightly used gifts, USA Today, November 2021

  86. As pandemic sales wane, Peloton turns to gaming to keep its momentum, The Washington Post, November 2021

  87. The Celebrity-Backed Green ‘Fintech’ Company That Isn’t as Green as It Seems, ProPublica, November 2021

  88. DTC Briefing: Recent earnings are a bellwether for the challenges consumer startups will face in 2022, Modern Retail, November 2021

  89. Allbirds’ strong IPO suggests investors are on board with sustainable fashion, Fast Company, November 2021

  90. Unpacking Rent the Runway’s IPO, Business of Fashion, October 2021

  91. Rent the Runway Is a Listing to Be Depreciated, The Wall Street Journal, October 2021

  92. DTC Briefing: Solo Stove makes an opportunistic pivot after a year of explosive growth, Modern Retail, October 2021

  93. Rethinking Corporate Valuations — With Daniel McCarthy, The Prof G Pod with Scott Galloway, October 2021

  94. Warby Parker’s strong debut could be a good sign for brands looking to go public, Retail Brew, October 2021

  95. Why Warby Parker is eyeing real estate, Crain's New York Business, September 2021

  96. Warby Parker soared in its market debut, setting a high bar for other online-first retailers, CNBC, September 2021

  97. Watch out Amazon: These startups deliver in a matter of minutes, CNN Business, September 2021

  98. Warby Parker Debuts at $6 Billion Valuation. Should You Buy?, Bloomberg, September 2021

  99. Why digital retail darlings Warby Parker and Allbirds are betting big on stores to grow ahead of public debuts, CNBC.com, September 2021

  100. Surprising Learnings From Warby Parker And AllBirds IPO Filings, Forbes.com, September 2021

  101. DTC Briefing: Warby Parker’s direct listing highlights the profit challenges DTC brands face, Modern Retail, August 2021

  102. The Race for Your Dollars: The ravenous economy around delivering your dinner, VOX Media, June 2021

  103. 50 most influential direct-to-consumer people, DTC Magazine, June 2021

  104. The ravenous economy around delivering your dinner, Axios, June 2021

  105. Suspected Drop in Delivery Services Post Pandemic WSBTV GSB, June 2021

  106. Why the Food Delivery Boom May Soon Hit the Skids, The Economist, May 2021

  107. Delivery Services May Be In For A Rough Patch As Atlanta Restaurants Start Filling Up Tables, WABE's All Things Considered, May 2021

  108. Atlanta's News & Talk with Mark Arum, WSBRadio, May 2021

  109. 5 Big Reasons the Delivery ‘Boom’ May Soon Go Bust, New York Magazine's GrubStreet, May 2021

  110. Food delivery apps face multibillion-dollar hit as COVID pandemic lifts: study, New York Post, April 2021

  111. Discussing the DoorDash IPO and customer valuation, Wharton Business Daily, December 2020

  112. DoorDash poised to grow despite challenges, experts say ahead of public debut, S&P Global: Market Intelligence, December 2020

  113. Why Small Businesses Need to Make the Pivot to Online, Nasdaq.com, December 2020

  114. DoorDash just refiled its IPO paperwork, updating a key chart on customer retention that had puzzled experts, Business Insider, December 2020

  115. A key chart in DoorDash's IPO filing doesn't 'pass the smell test,' and experts say the delivery giant may need to refile its S-1 to clear it up, Business Insider, December 2020

  116. #64: Customer Based Corporate Valuation - Daniel McCarthy of Emory University, Let's Talk Loyalty by Paula Thomas, December 2020

  117. In this time of comfort-at-home fashion, Crocs are having a moment, Marketplace.org, October 2020

  118. Ep.8: Emory University's Dan McCarthy on a New Approach to Valuing Companies, Subscription Stories by Robbie Kellman Baxter, September 2020

  119. Remote learning boosts back-to-school spending, Marketplace.org, August 2020

  120. Blue Apron wilts, then rises to a new challenge, Spectacular Failures, August 2020

  121. Episode 224 Customer Cohort Analysis and CLV with Dr. Daniel McCarthy, Retail Geek Jason & Scot Show, June 2020

  122. The Rise Of Wayfair, CNBC, June 2020

  123. Corporate Valuation Will Never Be the Same — Nor Should It, Financial Times, April 2020

  124. Online shopping trends related to Covid 19, WSB TV, April 2020

  125. Wayfair shares surge 37% as coronavirus drives sales of office furniture and home decor, CNBC, April 2020

  126. What’s That Company Really Worth? – Ask a Marketer, Financial Times, March 2020

  127. Blue Apron Fends Off Obscurity in Another 15 Minutes of Fame, Bloomberg, March 2020

  128. Investors Need to Know: What’s Your Customer Worth?, The Net Promoter System Podcast (Part 2/2), March 2020

  129. Wayfair stock takes another hit amid sales slowdown, Boston Globe, February 2020

  130. Now There’s a Way to Link Customer Behavior to Share Price, The Net Promoter System Podcast (Part 1/2), February 2020

  131. Wayfair lays off 550 employees, including 350 in Boston, Boston Globe, February 2020

  132. Casper prices IPO at $12 a share, which is at the low end of estimates, CNBC, February 2020

  133. The Marketing Scientist - Daniel McCarthy - Hard Corps Marketing Show #116, The Hard Corps Marketing Show Podcast, January 2020