Daniel McCarthy

In the News

  1. 2021 Shared Micromobility State of the Industry Report, NABSA, August 2022

  2. First-Party Data: Targetting Audiences in a Cookieless World, Shopify, July 2022

  3. A professor spends a whole semester teaching business students about customer lifetime value, the trendy metric investors are obsessed with. And he thinks many businesses still get the math wrong, Business Insider, July 2022

  4. E-scooters boost local economies, Earnest Research, July 2022

  5. Making Micromobility Make Cents Webinar, International Downtown Association, July 2022

  6. Why Some Artisanal Candies Are More Expensive Post-COVID, Mashed, July 2022

  7. Small candy makers forced to rethink their business strategies, Food Dive, July 2022

  8. The Price of Not Buying Twitter, Bloomberg, July 2022

  9. It took 18 years and a pandemic sales bump for Wayfair to post a profit. Analysts wonder if the company can do it again, Business Insider, July 2022

  10. DTC darling Allbirds is now trading under $5 as investors demand profits over buzz. Analysts say to have any chance to compete with Nike and Adidas, it'll have to expand beyond those 'iconic' fuzzy sneakers, Business Insider, June 2022

  11. How supplements brand Rae Wellness is charting out its brick-and-mortar strategy, Modern Retail, June 2022

  12. Nobody wants to pay for ultra-fast food delivery, Quartz, June 2022

  13. IPO Disclosures Are Ripe for Reform, MIT Sloan Management Review, June 2022

  14. DTC Briefing: Brands like Glossier and Thinx are bringing on new leadership amid retail expansion, Modern Retail, May 2022

  15. Netflix Nosedive Scripts 3 Revenue Questions C-Suites Must Ask, Forbes.com, May 2022

  16. Consumers detail problems with Planet Fitness cancellation policies, Consumer Affairs, May 2022

  17. Online Series: Enhancing Valuation Analysis Through Customer-Based Corporate Valuation, CFA Society Atlanta, May 2022

  18. Lost and found: Brands neglected by large CPGs thrive under new ownership, Food Dive, May 2022

  19. DTC workwear brand Brunt hires an Under Armour veteran as its new president, Modern Retail, April 2022

  20. Online Brands Try a Traditional Marketing Strategy: Physical Stores, New York Times, March 2022

  21. Startup Spotlight: Wharton professor uses metrics to determine company valuations, PHL Inno, March 2022

  22. EPISODE 050, Spark Plug Podcast, February 2022

  23. Inside Peloton’s epic run of bungled calls and bad luck, Financial Times, February 2022

  24. Peloton's rabid fans, celebrity trainers key to future, Reuters, February 2022

  25. Opinion: Peloton isn’t out of the woods yet, even with a new CEO — here’s what to watch, Dow Jones Marketwatch, February 2022

  26. Peloton founder John Foley calls recent events 'humbling,' as cycle maker looks to redefine itself, CNBC, February 2022

  27. Episode 57: Marketing and Business Valuation with Dan McCarthy, Co-Founder of Theta, Subscriptions: Scaled, February 2022

  28. DTC Briefing: Peloton’s troubles foreshadow demand challenges startups will face in 2022, Modern Retail, February 2022

  29. Why corporate pandemic winners like Peloton, Netflix, and DoorDash are suddenly stumbling, Fast Company, January 2022

  30. Top Retail Influencers of 2022, RETHINK Retail, sponsored by Microsoft, January 2022

  31. How micromobility can spur on spending in our cities, Zag Daily, January 2022

  32. IPO disclosure is a mess — here’s a simple way to fix it, MarketWatch, January 2022

  33. In a big year for retailers going public, here are a few companies that stood out, Retail Brew, December 2021

  34. Bird Says Riders Spent $1.1M Here This Year, Memphis Flyer, December 2021

  35. Latest Estimates Indicate Bird Shared Micro-Electric Vehicles Pump $100M into Cities Worldwide and Save 1.1M Gallons of Gasoline in 2021, Morningstar, December 2021

  36. Who (If Anyone) Makes Money Off Food Delivery Apps, Like Uber Eats?, HowStuffWorks.com, December 2021

  37. Marketing expert: subscription gifts popular this year, The Champion, December 2021

  38. Bird riders saved 1.1 million gallons of gasoline in 2021, Zag Daily, December 2021

  39. With Staggering growth behind it, Target's Shipt delivery business faces a now-what moment, Star Tribune, November 2021

  40. Stocks Sink On New COVID Variant; Dow Loses 905 Points, Newsy, November 2021

  41. What should you be aware of if you’re planning to ship or receive gifts this holiday season?, WSB TV, November 2021

  42. Have the wheels come off Peloton?, Yahoo!News, November 2021

  43. Avoid holiday shortages by hitting Black Friday sales and buying lightly used gifts, USA Today, November 2021

  44. As pandemic sales wane, Peloton turns to gaming to keep its momentum, The Washington Post, November 2021

  45. The Celebrity-Backed Green ‘Fintech’ Company That Isn’t as Green as It Seems, ProPublica, November 2021

  46. DTC Briefing: Recent earnings are a bellwether for the challenges consumer startups will face in 2022, Modern Retail, November 2021

  47. Allbirds’ strong IPO suggests investors are on board with sustainable fashion, Fast Company, November 2021

  48. Unpacking Rent the Runway’s IPO, Business of Fashion, October 2021

  49. Rent the Runway Is a Listing to Be Depreciated, The Wall Street Journal, October 2021

  50. DTC Briefing: Solo Stove makes an opportunistic pivot after a year of explosive growth, Modern Retail, October 2021

  51. Rethinking Corporate Valuations — With Daniel McCarthy, The Prof G Pod with Scott Galloway, October 2021

  52. Warby Parker’s strong debut could be a good sign for brands looking to go public, Retail Brew, October 2021

  53. Why Warby Parker is eyeing real estate, Crain's New York Business, September 2021

  54. Warby Parker soared in its market debut, setting a high bar for other online-first retailers, CNBC, September 2021

  55. Watch out Amazon: These startups deliver in a matter of minutes, CNN Business, September 2021

  56. Warby Parker Debuts at $6 Billion Valuation. Should You Buy?, Bloomberg, September 2021

  57. Why digital retail darlings Warby Parker and Allbirds are betting big on stores to grow ahead of public debuts, CNBC.com, September 2021

  58. Surprising Learnings From Warby Parker And AllBirds IPO Filings, Forbes.com, September 2021

  59. DTC Briefing: Warby Parker’s direct listing highlights the profit challenges DTC brands face, Modern Retail, August 2021

  60. The Race for Your Dollars: The ravenous economy around delivering your dinner, VOX Media, June 2021

  61. 50 most influential direct-to-consumer people, DTC Magazine, June 2021

  62. The ravenous economy around delivering your dinner, Axios, June 2021

  63. Suspected Drop in Delivery Services Post Pandemic WSBTV GSB, June 2021

  64. Why the Food Delivery Boom May Soon Hit the Skids, The Economist, May 2021

  65. Delivery Services May Be In For A Rough Patch As Atlanta Restaurants Start Filling Up Tables, WABE's All Things Considered, May 2021

  66. Atlanta's News & Talk with Mark Arum, WSBRadio, May 2021

  67. 5 Big Reasons the Delivery ‘Boom’ May Soon Go Bust, New York Magazine's GrubStreet, May 2021

  68. Food delivery apps face multibillion-dollar hit as COVID pandemic lifts: study, New York Post, April 2021

  69. Discussing the DoorDash IPO and customer valuation, Wharton Business Daily, December 2020

  70. DoorDash poised to grow despite challenges, experts say ahead of public debut, S&P Global: Market Intelligence, December 2020

  71. Why Small Businesses Need to Make the Pivot to Online, Nasdaq.com, December 2020

  72. DoorDash just refiled its IPO paperwork, updating a key chart on customer retention that had puzzled experts, Business Insider, December 2020

  73. A key chart in DoorDash's IPO filing doesn't 'pass the smell test,' and experts say the delivery giant may need to refile its S-1 to clear it up, Business Insider, December 2020

  74. #64: Customer Based Corporate Valuation - Daniel McCarthy of Emory University, Let's Talk Loyalty by Paula Thomas, December 2020

  75. In this time of comfort-at-home fashion, Crocs are having a moment, Marketplace.org, October 2020

  76. Ep.8: Emory University's Dan McCarthy on a New Approach to Valuing Companies, Subscription Stories by Robbie Kellman Baxter, September 2020

  77. Remote learning boosts back-to-school spending, Marketplace.org, August 2020

  78. Blue Apron wilts, then rises to a new challenge, Spectacular Failures, August 2020

  79. Episode 224 Customer Cohort Analysis and CLV with Dr. Daniel McCarthy, Retail Geek Jason & Scot Show, June 2020

  80. The Rise Of Wayfair, CNBC, June 2020

  81. Corporate Valuation Will Never Be the Same — Nor Should It, Financial Times, April 2020

  82. Online shopping trends related to Covid 19, WSB TV, April 2020

  83. Wayfair shares surge 37% as coronavirus drives sales of office furniture and home decor, CNBC, April 2020

  84. What’s That Company Really Worth? – Ask a Marketer, Financial Times, March 2020

  85. Blue Apron Fends Off Obscurity in Another 15 Minutes of Fame, Bloomberg, March 2020

  86. Investors Need to Know: What’s Your Customer Worth?, The Net Promoter System Podcast (Part 2/2), March 2020

  87. Wayfair stock takes another hit amid sales slowdown, Boston Globe, February 2020

  88. Now There’s a Way to Link Customer Behavior to Share Price, The Net Promoter System Podcast (Part 1/2), February 2020

  89. Wayfair lays off 550 employees, including 350 in Boston, Boston Globe, February 2020

  90. Casper prices IPO at $12 a share, which is at the low end of estimates, CNBC, February 2020

  91. The Marketing Scientist - Daniel McCarthy - Hard Corps Marketing Show #116, The Hard Corps Marketing Show Podcast, January 2020